Christmas in July Boston 2025: Event Guide and 2024 Recap
Update · May 2025 — 2025 details not yet confirmed. Cisco Brewers has not announced a Christmas in July event for this year. We’ll refresh this page the moment the plan is official—follow Secret Boston on social for real-time alerts. While you wait, scan ourIf you’re looking for more ideas, check out these can’t-miss summer events around Boston to fill the rest of your July weekends.
What to expect based on past years: a city-wide gift-scavenger hunt, Summer Santa photos, a toy drive, and on-site registration perks (free beer!) for the Jingle All The Way 5K returning December 6 2025. Exact 2025 schedule TBA.
2024 Recap
The section below preserves last year’s information so readers can see what typically happens. Details, dates, and offers are subject to change for 2025.
To celebrate the Jingle All The Way 5K moving to Boston’s Seaport, we celebrated Christmas in July at Cisco Brewers! On Tuesday, July 25 2024, attendees enjoyed a festive day with Summer Santa, a toy drive, and plenty of holiday spirit ahead of the Jingle All The Way 5K held on December 9 2024.
It’s that time of year when jingle bells sound in warm July air, Christmas cheer merges with summer vibes, and the spirit of giving comes alive months early. Yes, you heard it right—Christmas came early thanks to Christmas in July at Cisco Brewers Seaport. Slip into your festive Tiki-Santa attire and soak up the sunlit holiday spirit!
A Thrilling Scavenger Gift Hunt
Starting July 22 and running until the grand event on July 25, a merry scavenger hunt was afoot. Ten spectacular gifts—courtesy of Seaport shops and restaurants—were hidden across the neighborhood. The lucky sleuths who found them redeemed their prizes at the celebration. Early Christmas gifts, indeed!
Prizes included restaurant and shop gift cards, free registrations to the Jingle All The Way 5K, and Snowport Winter Bucks—an awesome way to support beloved Seaport businesses.
The Main Event
The crowning jewel of the festivities, the Christmas in July party, took place at Cisco Brewers Seaport on Tuesday, July 25, 4 PM – 9 PM—with free entry.
Toy Drive: Guests brought new, unwrapped toys; all donations went to local charities.
Tiki-Santa Photo Booth: Perfect for capturing unforgettable summer-holiday memories.
We’ll Buy You a Beer: Anyone who registered for the Jingle All The Way 5K on-site received a free Cisco beer courtesy of The Greg Hill Foundation.
A Celebration with Purpose
The Christmas in July event and scavenger hunt weren’t just for fun; they had two key goals:
Build awareness and excitement for December’s Jingle All The Way 5K.
Support local Seaport businesses through added foot traffic and promotion.
Be There or Be Square!
With the gift hunt kicking off July 22 and the main event peaking July 25, attendees channeled their inner Santas amid a warm summer breeze.
Remember—Christmas in July is about community, supporting local shops, and making a positive impact. Stay tuned for 2025 updates, and get ready to make this year’s celebration (if confirmed) the jolliest yet. Ho Ho Ho!
How to Get 2025 Updates
Keep an eye on the Secret Boston Instagram feed and weekly calendar email.
Check back here; we’ll move the 2025 schedule to the top of this guide as soon as it’s official.
